On average 12.8% of content creators engage with email recommendations, resulting in increased utilization of the tools overall.
Around 1.9% of creators engaged with academy tips, resulting in an improved understanding of marketing tools.
The planner not only effectively guided creators to other marketing tools, but also established the foundation for consolidating future tools.
Early collaboration with cross-functional partners, particularly with engineers, provided valuable insights into design collaboration at Eventbrite. These initial conversations helped me understand brand usage constraints and gain insights into our team's future product vision.
Consider the larger product and ecosystem
I learned to step back and think about my feature in relation to Eventbrite’s ecosystem of products and services as a whole.
Huge thank you to my team for many learning opportunities!